"Markets are conversations … there is no demand for messages, there is a tremendous demand for good conversation."
From the Cluetrain Manifesto circa 1999.
Old hat, some might say.
But if the old hat fits, wear it.
Wardle McLean website
Blogs we like
- 66,000 Miles Per Hour
- adliterate.com
- Adverblog
- Blackbeard Blog
- Blogging4Business
- Brand new
- Church of the Customer Blog
- Collaborate marketing
- curiously persistent
- Dan Ariely
- Feeling mutual
- furtherandfaster
- Gapingvoid
- greenormal
- Herd
- Market Sentinel
- Modern Marketing
- Naked Conversations
- only dead fish (neil perkin)
- psfk
More blogs we like
- Wishful Thinking
- where's the sausage
- Wannabeadman
- This Blog Sits At The
- THINK24BLOG.COM
- the fishtank
- Seth Godin's Blog
- Scamp
- Rob Paterson
- pattern recognition
- Northern Planner
- Micro Persuasion
- Kumeugirl
- Johnnie Moore's Weblog
- Human Element
- Holy Cow
- Dark London
- Confessions of an Aca/Fan
- chris corrigan's blog
- Amelia Torode
Brand Blogs
Stats
« Time for a new narrative in advertising research | Main | Conversation as behaviour »
March 04, 2011
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ed Lannon and Baskin: A Master Class in Brand Planning: Stephen King
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Yochai Benkler: The Wealth of Networks: How Social Production Transforms Markets and Freedom
Henry Jenkins: Fans, Bloggers, and Gamers: Media Consumers in a Digital Age
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