In Search of Authenticity
Our tenth post in the series Quite Interesting Things You Didn’t Know about Borough Market, features ‘honey jam’ made by Tuscan nuns and chocolate made by monks.
Both products are from the Tuscan Monastery of Camaldoli, where Simona grew up. Now she is selling these products at Borough Market. Have a look ...
These days, we all want more authenticity. The more specific a manufacturer can be about provenance and contents, the more authentic they can claim to be. So, Becks beer is not from Germany, but from Bremen, Germany. Supermarkets now regularly mention the name of the farmer or the farm where their produce comes from.
Wandering around Borough Market is like wandering among the stalls of small-scale food producers from all over the world. You feel you are buying quality and authenticity (at a price, mind you). There’s also the reassurance that you are buying from a reliable source.
And who could be more reliable than nuns and monks?
Simon
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